Ford has not built a real bronco since 1977. Real broncos were made between 66 and 77.
The 78-79 fullsize "bronco" was not bad, probably because they were based off the best looking ford truck ever made (78-79), with the 77 and older being 2nd in line. Anything made by ford after 79 sucks in my opinion.

The new one looks like a copy of that crappy toyota fj.

Not worried about jeep sales, as for me, they have not built anything good since 1995. The 97-06 tj's are ok, but anything after that I do not care for at all.

Fyi, the one of off the ranch is a 80's model, not 70's.