Trying to decide. Here are the two front runners for my next rifle. The SWFA is a bit more money I have seen it for just over 1000 and the vortex is somewhere in the 950 range. I have seen that the vortex is very popular and many people use it. Everyone raves about the fixed power SWFA but I haven't heard much about this model. It will be going on a target rifle shooting out to 1000 yards no hunting it running around with it. I just want a nice high power scope in the $1,000 dollar range.