I just pulled the trigger on one of these today. Its been excruciating the last few weeks trying to decide on a new scope for my hunting rifle. I almost bought a Nikon Monarch when they were $100 off, but after looking through a Monarch and a Viper at the local gun store, I just liked the Viper more. Then, there was an open box on the sample list for a Minox that I came sooo close to buying yesterday, but I think I will like the BDC reticle more for hunting, as 300-500 yard antelope shots are the norm.